How the advent of advanced health technologies has benefited rural India, Health News, ET HealthWorld
The post-pandemic era has seen a health technology revolution that has lagged for more than two decades. Healthtech start-ups and government initiatives are striving to provide primary and advanced healthcare services in rural India.
The advent of technology addresses the three main pillars of healthcare – healthcare access and delivery, affordability and quality.
Access and delivery of health care – During the pre-pandemic era, rural India was deprived of primary and advanced health care facilities. The accessibility of the last mile was the main obstacle for the regional population. Healthcare startups have taken groundbreaking initiatives to create a robust healthcare ecosystem.
Telemedicine has been one of the most successful innovations in connecting millions, millions of miles away, saving lives. Consumer-centric apps, online aggregators, and e-commerce platforms provide 24/7 healthcare access and delivery.
Affordability – The main concern of the rural population concerns the health costs borne by patients. Moreover, the majority of the Indian population is still uninsured; it is therefore more essential to make primary and critical care affordable.
Healthtech start-ups have taken this key factor into account and are striving to make healthcare services affordable in all parts of the country.
Quality – The quality of health care is a pressing issue in rural India. Healthtech start-ups are improving healthcare experiences and delivering healthcare into the hands of consumers. They raise awareness of the importance of monitoring their health, the need to maintain hygiene, vaccination, etc.
Risk goodness-of-fit measures for social factors have benefited patients and healthcare providers. He mainly addressed the challenges faced by patients and helped to provide comprehensive care.
The global landscape
The outbreak of the covid-19 pandemic has seen a rapid acceleration of the global digital health market through the building of robust health IT infrastructure, innovation in mobile health applications and the internet medical objects (IoMT).
The world has quickly reaped the benefits of Mobile Health (mHealth), and India is not far behind. In 2020, the mobile health market was valued at around $56 billion. It is estimated to reach a market value of $805 billion growing at a CAGR of over 30% between 2021 and 2030. The United States has dominated the mHealth market by developing healthcare IT infrastructure health.
In Germany, mobile apps are widely used to improve health and lifestyle. The region has seen a range of mHealth apps allowing doctors and patients to monitor specific disabilities and illnesses.
Prominent market leaders across the globe are focusing extensively on product innovations and strategic collaborations to achieve higher synergies.
The Indian landscape and the way forward
Public-private partnerships are multiplying with government support initiatives in the health sector. Ayushman Bharat (PMJAY) was launched to provide universal medical coverage to 50 million Indians by 2030. Technology has been the appropriate solution to achieve such an increase in healthcare services. New age health tech start-ups are partnering with various government entities and NGOs to help bridge the gap.
As part of the Ayushman Bharat Digital Health Mission (ABDHM), the unique health identifier will serve as a repository for all patient health information, encompassing past diagnoses, medical conditions and treatments. This will help patients share their health records with doctors and health insurers affiliated with ABDHM.
Government can democratize the power of artificial intelligence to analyze historical records tagged with health identifiers to draft budgets and effectively implement health programs for the benefit of the masses.
An Ernst and Young report said India is ready for the future with health tech start-ups raising around $2.2 billion in 2021 from 131 deals, the highest of recent years.
Nimit Agrawal, CEO, DoctCo
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